NEWSROOM

Magellan's fintech venture Alternatif SuperApp, Qinvest Portfolio, APY Ventures Bilişim Vadisi GSYF, Fonangels and CapitalTurk Holding has successfully completed the investment tour with an investment of 4.7 million dollars over a 62.5 million valuation. The company is taking firm steps towards its growth targets.

TURKEY — Alternative SuperApp, which was launched on December 15, 2021, and has achieved rapid growth in a short time, received its first investment round from investors including Qinvest Portfolio, APY Ventures Bilişim Vadisi GSYF, Fonangels and CapitalTurk Holding at a time when investment processes slowed down relatively. It has successfully completed an investment of 4.7 million dollars, which it received on a valuation of 62.5 million dollars.

Alternative SuperApp offers fintech solutions to B2B customers by involving businesses in different sectors in the digital transformation process via the mobile application. These solutions include features such as digital wallet, loyalty, CRM and customer analytics. The application is also an advantageous alternative to cash and cards by combining all digital wallets on a single platform for B2C customers.

It will also be opened to Azerbaijan and UAE

Alternative SuperApp Chairman Göktürk Yetim, who shared his evaluations on the subject, stated that this investment, which will accelerate the acceleration of serving more than 250 thousand customers in more than 100 brands and 1,300 branches of these brands, will also provide an opportunity to prove their potential in the future.

Stating that they will use this investment in line with their sustainability, innovation and growth strategies and further strengthen their market position, Göktürk Yetim stated that they aim to increase the number of customers and the use of the application in Turkey in the first place.

Alternate SuperApp Chairman Göktürk Yetim, said, “We plan to expand to Azerbaijan and the United Arab Emirates within the scope of our overseas goals in the coming period, to conduct a pilot study and to analyze these two markets in detail,” said Göktürk Yetim, who will implement growth strategies such as expanding the existing customer base and contracting with new businesses in the future. He said they aim to achieve even greater success.