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PRESS RELEASE DISTRIBUTION IN GERMANY

Offering services within the scope of PR packages in more than 30 countries, B2Press writes and distributes German press releases and monitors media coverage in Germany.

After China, India, Japan and the USA, Germany has the fifth biggest newspaper market in the world. In Germany, there are 323 daily, 23 weekly and 6 Sunday newspapers. The total circulation of 352 newspapers published in Germany reaches about 18,3 million. According to the Federation of German Newspaper Publishers data, the daily circulation of printed and digital newspapers in German-speaking countries reaches 75% of the population. While 94% of Germans read newspapers, almost 1.5 million e-newspapers are sold daily.

According to the data of Digital News Report 2019 prepared by Reuters Journalism Studies Institute, 34% of Germans prefer regional and local newspapers, 44% prefer magazine and 54% prefer television for reaching news. Spiegel (18%), T-Online (15%) and Focus (14%) share the top 3 spots on the most popular online news sources. TV remains the most widely used source of news with 72% and it’s being followed by online channels with 68%. Print and social media have the same ratio of 34%. Germans mostly trust news in local newspapers besides TV channels like ARD and Tagesschau.

GENERAL INFORMATION
Capital:
Berlin
Language:
German
Population:
82 Million
TOP NEWSPAPERS
  • BILD
  • Zeit
  • Frankfurter Allgemeine Zeitung
  • Frankfurter Rundschau
  • Süddeutsche Zeitung
 
TOP NEWS SITES
  • spiegel.de
  • t-online.de
  • focus.de
  • bild.de
  • web.de
 
WHICH PACKAGE IS THE BEST FOR YOU?

CONTENT (max. 400 words)
  • Editorial checking of the press release
          DISTRIBUTION
          • Preparing tailored media lists
          • Distributing to targeted media lists
          • Distributing to press with an image
          • Distributing to partnered websites
          • Distributing to press via news agency (dgap)
              REPORTING
              • Media monitoring
              • Detailed media coverage report
              ADDITIONAL FEATURES
                €750
                CREATE A REQUEST

                CONTENT (max. 400 words)
                • Editorial checking of the press release
                • Subject proposal for press release
                • Content development and research support
                • Writing SEO friendly press release
                • Translation and localization in German
                DISTRIBUTION
                • Preparing tailored media lists
                • Distributing to targeted media lists
                • Distributing to press with an image
                • Distributing to partnered websites
                • Distributing to press via news agency (dgap)
                • Distributing to press via PressaBox.de and LifePR.de
                  REPORTING
                  • Media monitoring
                  • Detailed media coverage report
                  ADDITIONAL FEATURES
                  • Dedicated account executive
                  €1,200
                  CREATE A REQUEST

                  CONTENT (max. 400 words)
                  • Editorial checking of the press release
                  • Subject proposal for press release
                  • Content development and research support
                  • Writing SEO friendly press release
                  • Translation and localization in German
                  DISTRIBUTION
                  • Preparing tailored media lists
                  • Distributing to targeted media lists
                  • Distributing to press with an image
                  • Distributing to partnered websites
                  • Distributing to press via news agency (dgap)
                  • Distributing to press via PressaBox.de and LifePR.de
                  • Distributing to press via news agency (vwd)
                  REPORTING
                  • Media monitoring
                  • Detailed media coverage report
                  ADDITIONAL FEATURES
                  • Dedicated account executive
                  €1.900
                  CREATE A REQUEST
                  REQUEST FORM
                  Germany
                  Please enter a valid name.
                  Please enter a valid e-mail address.
                  Please approve.
                  WHICH PACKAGE IS THE BEST FOR YOU?
                  PACKAGES | Germany
                  WIRE
                  PREMIUM
                  EXCLUSIVE
                  CONTENT (max. 400 words)
                  Editorial checking of the press release
                  Subject proposal for press release
                  Content development and research support
                  Writing SEO friendly press release
                  Translation and localization in German
                  DISTRIBUTION
                  Preparing tailored media lists
                  Distributing to targeted media lists
                  Distributing to press with an image
                  Distributing to partnered websites
                  Distributing to press via news agency (dgap)
                  Distributing to press via PressaBox.de and LifePR.de
                  Distributing to press via news agency (vwd)
                  REPORTING
                  Media monitoring
                  Detailed media coverage report
                  Weekly, monthly
                  Weekly, monthly
                  Weekly, monthly
                  ADDITIONAL FEATURES
                  Dedicated account executive

                  * Package prices do not include taxes.

                  Changing Media in Germany

                  In Germany, 22% of the news is shared through social media, message services or email. Among the devices for news, smartphones have 56% and PCs have 55% usage ratios. More Germans have been adopting the internet for news, even if television remains the most widely used source of news. Despite “The German Network Act”, overall trust in social media has decreased to 16%. In view of the fact that trust in the news on social channels has decreased, only 8% of the people pay for online news. Getting 83% of their revenue from digital channels, Axel Springer SE indicated that they had a successful year.

                  2013
                  63%
                  2015
                  45%
                  2019
                  34%
                  The rate of those following the news through printed media decreased by 46% in 6 years.

                  Appear in the German Media with B2Press!

                  B2Press offers press release distribution services to its customers in Germany with 2 different packages; Wire and Premium. You can increase your visibility in the German media via meticulously written press releases by B2Press' expert editors. How B2Press works?

                  • First of all, subjects that will increase your brand recognition are determined. B2Press finishes the first step by developing relevant content ideas.
                  • B2Press boosts your SEO with writing press releases that include strategic keywords for your business. Thus, it increases your news’ or website’s visibility and reachability thanks to keywords cloud.
                  • B2Press' professional editors write your press releases and translate them to German.
                  • After the writing process, B2Press distributes your press releases via vwd and dgap news networks, world-class news agency network.
                  • As the last step, B2Press prepares detailed media coverage report two times; as weekly and monthly. Thus, you can analyze release views and total potential audience.
                  WHY B2PRESS
                  EXPERIENCED TEAM
                  When you work with B2Press, your content is prepared by an experienced team and editorial checked by senior editors. Professionals that worked in the public relations and journalism sectors for many years add value to your business!
                  ECONOMICAL SOLUTION
                  Combining the writing, distribution and reporting phases of the press release in a single process, B2Press offers you a cost advantage with its system enabling you to pay as much as you use it when you need it.
                  BRAND AWARENESS
                  Combining the writing, distribution and reporting phases of the press release in a single process, B2Press offers you a cost advantage with its system enabling you to pay as much as you use it when you need it.
                  ONLINE VISIBILITY
                  With B2Press, you can keep your target audience informed of the developments and gain new customers. You can increase the impact of your PR activities by reaching 60 news agencies and 300 thousand journalists in more than 100 cities around the world.
                  PRFORGROWTH
                  Whether you are an SME, an enterprise or a corporate firm… If you have a word to say, you can grow too. You can pave the way for growth with press releases
                  DETAILED REPORTING
                  In order to measure the impact of the press release, we share detailed reports that include online and print media coverage following the distribution of the press release. Daily, weekly and monthly.
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