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PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
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PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
Are you planning on publishing a press release in Hungary? B2Press has what you need. First, your press release is prepared by native editors whose native language is Hungarian and localized by PR experts after reviewing them according to the dynamics of the country. Then, the prepared press release is sent to journalists categorized according to their interests through media lists. Also, the news agency MTI-Magyar Távirati Iroda distributes your press release to all subscribers. At the last stage, your report, where you can see where your press release is published, is sent with detailed figures and analysis.
It is easy to announce your brand, company or yourself in the press. By choosing the most suitable PR package for you, you can start working on it immediately!
Press Release Packages Pricing Table
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Press Release Packages Pricing Table
* Package prices do not include taxes.
Offering press release distribution services with its expert team, Online PR Service B2Press helps brands to increase their awareness in Hungary with distributing press releases in Hungarian.
According to the Digital News Report 2020 published by the Reuters Institute for the Study of Journalism research, we can see that online channels are mainly preferred as a news source in the country with a rate of 84%. TV and social media follow the online media with 67% and 64% respectively. In printed publications, there is a serious loss of importance that has dropped from 27% to 15% in the last 4 years. Among more than 9.5 million population in Hungary, 89% are internet users and the whole 67% get their news via phones. The desktop computer usage has dropped from 74% to 59% in the last 4 years, moreover it is even expected to lose importance gradually. The most trusted news sources by Hungarian citizens are HVG, RTL Klub, index.hu, 24.hu, 168 óra, ATV and 444.hu. Another remarkable detail is that online sources are among the most reliable.
The acceleration of digitalization in Hungary in recent years is attributed to the government's control over mainstream media and its negative attitude towards journalists’ critics. Naturally, this situation uproots independent journalists to digital platforms such as Facebook and YouTube, which are also used as news sources. Moreover the media credibility has gradually decreased. In particular, the Hungarian government generally accuses critical media entities of faking news, while pro-government public broadcasters are not trusted likewise. According to the report, the trust of the Hungarians in the media is very low - 27%, but the trust in online news appearing on search engines points to the rise of digital media with 39%.
According to the report, the trust of the Hungarians in the media is very low - 27%, but the trust in online news appearing on search engines points to the rise of digital media with 39%.
The Hungarian Public Relations Association (MPRSZ), founded 30 years ago to represent PR agencies and public relations consultancies in Hungary, argues that the PR industry is experiencing a renaissance in Hungary in an era when change is constant and inevitable. In this context, the organization published the 2021 PR Trend Report to reveal the current state of the Hungarian public relations industry, and in its report, it finds that the PR industry saw an increase in revenues from 2015 to 2019, followed by a strong decline in 2020 due to the pandemic.
Online PR service B2Press offers Hungarian press release distribution in Hungary within the scope of the PR packages. So how does B2Press work?
According to the Reuters Institute report, online channels (85%) are mostly used to follow news in the country. TV's share as a news source declined from 72% to 64% between 2016 and 2021, while print media lags behind many European countries with 12%.
According to 2022 data prepared by Data Reportal, 89% of Hungary's population of nearly 10 million uses the internet. This number is known to have increased by 3.2% from 2021 to 2022. 75.6% of the population, corresponding to 7.27 million, stands out as social media users. Considering the 180 thousand increase in social media users in 2022 compared to the previous year, it is determined that access to online channels and social media usage are increasing in Hungary. While platforms such as YouTube, Facebook, Messenger and TikTok are frequently used, the number of Hungarian users of Twitter is measured as 448.4 thousand at the beginning of 2022.
Brands that want to adapt to the Hungarian market, understand the demands of the Hungarian people and build brand visibility in Hungary step by step should work with PR services that closely follow the dynamics of the region, monitor the Hungarian media and promise a comprehensive distribution network.
This is where B2Press, an online PR service, comes into play. Offering press release distribution services in Hungary, B2Press serves localized Hungarian press releases to the Hungarian media through MTI-Magyar Távirati Iroda, one of the oldest news agencies in the world, founded in 1880. The press releases, which are newsworthy and supported by data and statistics, attract the attention of the Hungarian media and are published on the country's most visited news websites.
Online PR service B2Press can provide press release services in 23 languages in 30 countries. Moreover, it offers all these services in packages with a pay-as-you-go model. You can contact us to get information about B2Press's press release distribution service in Hungary.
"B2Press was the right next-generation communication consultancy for us. Finding the right partner to help us maintain momentum during the digitalization process has made our marketing activities more compact and agile, especially in terms of public relations. Most importantly, B2Press works with "Pay as you go” model. Their expertise in providing an effective solution with different and flexible pricing models and the speed in the customer-agency relationship they establish, makes a significant contribution to the temporal and managerial efficiency in the marketing processes. The most important difference that distinguishes B2Press from its competitors is that they have a much better understanding of modern marketing and have built a new system."
“Working with B2Press has delivered the results we were looking for – namely, great media coverage and increased brand awareness. Communication is always efficient and timely, and the B2Press team is highly proactive, bringing additional value to all the services they provide.”
“We have been working with B2Press since early 2021. Within this time, B2Press has proven itself as a reliable business partner, both in terms of PR support and increasing our brand’s visibility. We are extremely pleased with its efficiency, its focus on customer satisfaction, and, of course, the results it has achieved. For Axoft, it’s extremely important to have a strong and efficient PR service provider. Thank you, B2Press!”
“B2Press fills an important gap in the issues that technology companies and startups in Turkey typically have trouble prioritizing. I recommend acquainting yourself with B2Press, which really stands out thanks to the advantages afforded by its working model, its end-to-end service (from strategy-setting to the reporting phase), and its global structure.”
“I was looking for a PR agency to increase our brand awareness and online visibility, and B2Press more than delivered. I first turned to them after a well-known European PR-distribution company let me down, and I had to urgently search for a more responsible partner. B2Press reacted quickly, they took the necessary time to understand who we are as a company and gave me some amazing suggestions for our press release. Their expertise in creative content writing made the announcement newsworthy. Moreover, their detailed media coverage reports are what make B2Press ahead of other traditional PR agencies. I also appreciate that they don’t forget the client once the project is done, but in a few weeks they update me if the results changes. I highly recommend B2Press to any company that is looking for cost-effective PR services..”
“B2Press provides a truly invaluable service. Its team is conscientious, attentive and fully dedicated to providing the best possible experience every time we have worked together. B2Press has proven to be a cherished partner in the furtherance of our organization's objectives.”
“B2Press has ensured the widespread distribution and coverage of our media to our target audiences while providing excellent customer service. The entire process is simple but effective, with great communication both during and after distribution. We highly recommend the team at B2Press.”
