PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
France, the leading country of art, literature and fashion with a population of 66 million, is one of the most important markets where you need to increase the awareness of your brand. It will be an important investment to reach your target audience, whose native language is French, all over the world. In the B2Press France PR package, the press release is prepared in French, distributed through media lists and the news agency AFP (Agence France-Presse). The results of your press release are presented in detailed reports. Moreover, unnecessary costs are avoided by offering all this service with packages you pay as much as you need when you need it.
It is easy to announce your brand, company or yourself in the press. By choosing the most suitable PR package for you, you can start working immediately!
Press Release Packages Pricing Table
DETAILED VIEW
For detailed view turn your device
Press Release Packages Pricing Table
* Package prices do not include taxes.
As Europe's first online PR service, B2Press provides press release distribution services in more than 30 countries since 2016. In France, B2Press writes press releases in French and English and distributes them via news agencies and segmented media lists.
According to the Digital News Report 2020 prepared by the Reuters Institute, 66% of citizens in France prefer online channels to access news. TV is ranked as second preferred with 64%, while 59% of French people access news sources using the phone. It is also noteworthy that France, as a country where 92% of population are internet users, is gradually moving away from printed publications. The country's preference for printed publications in terms of reaching news is only 15%. The most trusted news sources, on the national and local level are France Info, France Télévisions News, Le Monde, France Inter, France Bleu and Le Figaro.
Since 2014 the orientation to online channels in the French media and the consumption of non-print media is increasingly widespread in France. Especially after the Yellow Vests protests that started in November 2018, it is possible to say that use of social media for editorial purposes has increased since 2019. Since 2020 39% of French citizens prefer social media for access news. Within the scope of digitalization that dominates the media, all French newspapers nowadays have online news sites. Side by side to online newspapers with free articles, there are three major online news sites in the country that host content for subscribers exclusively. These are France Soir, Mediapart and Rue 89 which once were the leading newspapers in France (the country) but now published online only. The rate of those who prefer such services is 10%. Evaluating all these together, it signals that print publications in France will not be able to return to their old days.
Since 2020 39% of French citizens prefer social media for access news. Within the scope of digitalization that dominates the media, all French newspapers nowadays have online news sites.
According to McKinsey's consumer survey of French consumer sentiment over the past two years, the French are more optimistic about 2022 and more likely to spend this year. Of the French surveyed, 2/3 of Generation Z and half of all consumers expect a return to normalcy in 2022. On the other hand, the buying behavior of younger generations is influenced by social media, especially in home decoration, jewelry, personal care and makeup. 31% of consumers say they will shop more online.
Press release distribution has a strategic approach, B2Press impresses the journalist who are called the threshold guard first and then the public. This aims to strengthen the image and reputation of business. Our press releases at the most advantageous prices will result creating the desired attitude and behavior change in the existing and potential customer masses. So how does it work?
B2Press professional editors accurately carry out the translation and localization processes of your press releases to publish in France.
While 11% of the country's population is willing to pay for online news websites, access to news on mobile devices has increased from 24% to 65% since 2013. The online news sources visited more than three days a week are 20minutes, Le Monde, France Info, BFM TV, TF1 News, Le Parisien, Le Figaro and Yahoo! News, with many of these sources among the most trusted media outlets. According to a report by Matthieu Lardeau at MediaLandscapes, circulation of print newspapers in France is declining, while interest in digital media outlets is on the rise.
84% of French people's primary source of news was TV in 2013. But in 2021, TV's share has fallen to 68%, with online sources competing with TV at 67%.
In France, home to Agence France-Press, the world's oldest news agency, brands that are featured in highly reputable online news sites with newsworthy press releases are able to build consumer trust by capitalizing on this strong media image. B2Press founded by communication professionals and providing press release distribution services in 23 languages in 30 countries, makes brands visible in the French and European media with its press release distribution package in France, which allows you to purchase press release writing, distribution, media monitoring and reporting services at a single price with a pay-as-you-go model.
If you would like to use the services of online PR service B2Press to make news in France or any other European country, please contact us.
"B2Press was the right next-generation communication consultancy for us. Finding the right partner to help us maintain momentum during the digitalization process has made our marketing activities more compact and agile, especially in terms of public relations. Most importantly, B2Press works with "Pay as you go” model. Their expertise in providing an effective solution with different and flexible pricing models and the speed in the customer-agency relationship they establish, makes a significant contribution to the temporal and managerial efficiency in the marketing processes. The most important difference that distinguishes B2Press from its competitors is that they have a much better understanding of modern marketing and have built a new system."
“Working with B2Press has delivered the results we were looking for – namely, great media coverage and increased brand awareness. Communication is always efficient and timely, and the B2Press team is highly proactive, bringing additional value to all the services they provide.”
“We have been working with B2Press since early 2021. Within this time, B2Press has proven itself as a reliable business partner, both in terms of PR support and increasing our brand’s visibility. We are extremely pleased with its efficiency, its focus on customer satisfaction, and, of course, the results it has achieved. For Axoft, it’s extremely important to have a strong and efficient PR service provider. Thank you, B2Press!”
“B2Press fills an important gap in the issues that technology companies and startups in Turkey typically have trouble prioritizing. I recommend acquainting yourself with B2Press, which really stands out thanks to the advantages afforded by its working model, its end-to-end service (from strategy-setting to the reporting phase), and its global structure.”
“I was looking for a PR agency to increase our brand awareness and online visibility, and B2Press more than delivered. I first turned to them after a well-known European PR-distribution company let me down, and I had to urgently search for a more responsible partner. B2Press reacted quickly, they took the necessary time to understand who we are as a company and gave me some amazing suggestions for our press release. Their expertise in creative content writing made the announcement newsworthy. Moreover, their detailed media coverage reports are what make B2Press ahead of other traditional PR agencies. I also appreciate that they don’t forget the client once the project is done, but in a few weeks they update me if the results changes. I highly recommend B2Press to any company that is looking for cost-effective PR services..”
“B2Press provides a truly invaluable service. Its team is conscientious, attentive and fully dedicated to providing the best possible experience every time we have worked together. B2Press has proven to be a cherished partner in the furtherance of our organization's objectives.”
“B2Press has ensured the widespread distribution and coverage of our media to our target audiences while providing excellent customer service. The entire process is simple but effective, with great communication both during and after distribution. We highly recommend the team at B2Press.”