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Even if you are thousands of kilometres away, you can perform PR work in the countries you target in the most effective way. B2Press prepares your press releases in Portuguese for your work in Brazil, which has great potential with a population of 209 million and is localized in accordance with local dynamics. While the prepared press release is sent to journalists on the media list, it is also served through news agencies (Agência O Globo and Agência Estado). Thanks to this powerful distribution network, your news is published on dozens of sites such as Brazil's largest news site Metropoles. Detailed reports are sent where you can see the potential reach figures and the ad equivalent.

Decide on the PR package that meets your needs by examining the details below and fill out the request form immediately!

PACKAGES | Brazil
WIRE
PREMIUM
EXCLUSIVE
Editorial checking of the press release
Writing SEO friendly press release
Translation and localization in Portuguese
Distributing to targeted media lists
Distributing to press via news agency (Agência O Globo + Agência Estado)
Guaranteed coverage on Brazil’s most visited news sites
Mundo Do Marketing
IG + Mundo Do Marketing
Terra + Metropoles + IG + Mundo Do Marketing
Online coverage guarantee
+25
+30
+40
Media monitoring
Detailed media coverage report
Weekly
Weekly, monthly
Weekly, monthly
Dedicated account executive
PRICE
€250
€400
€600
WHICH PACKAGE IS THE BEST FOR YOU?

CONTENT (max. 400 words)
  • Editorial checking of the press release
          DISTRIBUTION
          • Preparing tailored media lists
          • Distributing to targeted media lists
          • Distributing to press with an image
          • Distributing to press via news agency (Agência O Globo + Agência Estado)
          • Placement on Agência O Globo + Agência Estado Newsroom
          • Guaranteed coverage on Brazil’s most visited news sites
            REPORTING
            • Online coverage guarantee
            • Media monitoring
            • Detailed media coverage report
            ADDITIONAL FEATURES
            • Dedicated account executive
            €250
            CREATE A REQUEST

            CONTENT (max. 400 words)
            • Editorial checking of the press release
            • Content development and research support
            • Subject proposal for press release
            • Writing SEO friendly press release
            • Translation and localization in Portuguese
            DISTRIBUTION
            • Preparing tailored media lists
            • Distributing to targeted media lists
            • Distributing to press with an image
            • Distributing to press via news agency (Agência O Globo + Agência Estado)
            • Placement on Agência O Globo + Agência Estado Newsroom
            • Guaranteed coverage on Brazil’s most visited news sites
              REPORTING
              • Online coverage guarantee
              • Media monitoring
              • Detailed media coverage report
              ADDITIONAL FEATURES
              • Dedicated account executive
              €400
              CREATE A REQUEST

              CONTENT (max. 400 words)
              • Editorial checking of the press release
              • Content development and research support
              • Subject proposal for press release
              • Writing SEO friendly press release
              • Translation and localization in Portuguese
              DISTRIBUTION
              • Preparing tailored media lists
              • Distributing to targeted media lists
              • Distributing to press with an image
              • Distributing to press via news agency (Agência O Globo + Agência Estado)
              • Placement on Agência O Globo + Agência Estado Newsroom
              • Guaranteed coverage on Brazil’s most visited news sites
              • Distributing to popular Social Media Networks to reach +50,000 users (Facebook + Instagram)
              REPORTING
              • Online coverage guarantee
              • Media monitoring
              • Detailed media coverage report
              ADDITIONAL FEATURES
              • Dedicated account executive
              €600
              CREATE A REQUEST
              REQUEST FORM
              Brazil
              Please enter a valid name.
              Please enter a valid e-mail address.
              Please approve.
              WHICH PACKAGE IS THE BEST FOR YOU?
              PACKAGES | Brazil
              WIRE
              PREMIUM
              EXCLUSIVE
              CONTENT (max. 400 words)
              Editorial checking of the press release
              Content development and research support
              Subject proposal for press release
              Writing SEO friendly press release
              Translation and localization in Portuguese
              DISTRIBUTION
              Preparing tailored media lists
              Distributing to targeted media lists
              Distributing to press with an image
              Distributing to press via news agency (Agência O Globo + Agência Estado)
              Placement on Agência O Globo + Agência Estado Newsroom
              Guaranteed coverage on Brazil’s most visited news sites
              Mundo Do Marketing
              IG + Mundo Do Marketing
              Terra + Metropoles + IG + Mundo Do Marketing
              Distributing to popular Social Media Networks to reach +50,000 users (Facebook + Instagram)
              REPORTING
              Online coverage guarantee
              +25
              +30
              +40
              Media monitoring
              Detailed media coverage report
              Weekly
              Weekly, monthly
              Weekly, monthly
              ADDITIONAL FEATURES
              Dedicated account executive

              * Package prices do not include taxes.

              REFERENCES
              B2Press team aims for great customer experience.

              PRESS RELEASE DISTRIBUTION IN BRAZIL

              Europe’s first and only online PR service, B2Press offers Portuguese press release distribution and reporting services in Brazil, which has a population of 200 million and high trading potential.

              In view of the fact that Brazil is one of the top 5 most populous countries, there are a lot of media outlets in Brazil, both on a regional and local basis. According to the Reuters Institute Digital News Report 2019, the main news sources in Brazil are TV and online channels. Print capacity has halved since 2013. While 87% of the people reach news via online, the list goes like 73% via TV, 64% via social media and 27% via print. 22% of the people living in urban Brazil pay for online news. The most weekly reached online news sites are UOL Globo News, O Globo and Veja respectively. Globo News, Record News and Journal do SBT share the top 3 on the most visited TV, radio and print channels. In reaching news, citizens of Brazil use PC less often, and the usage rate of smartphones has increased to 77%.

              GENERAL INFORMATION
              Capital:
              Brasilia
              Language:
              Portuguese
              Population:
              211 Million
              TOP NEWSPAPERS
              • Folha de São Paulo
              • O Globo
              • O Estado de São Paulo
              • Super Notícia
              • Zero Hora
               
              TOP NEWS SITES
              • globo.com
              • uol.com.br
              • abril.com.br
              • terra.com.br
              • folha.uol.com.br

              Changing Media in Brazil

              Affecting many areas and sectors, social media has also played a crucial part in the presidential elections in Brazil. Candidates used social media as an effective campaign tool in the elections. Moreover, several fact-checking projects were carried out by the main Brazilian media outlets in order to prevent the spread of fake news.

              After the drops in print circulation, the efforts of the newspaper industry to attract digital subscribers paid off. Digital subscription numbers of the most popular and largest 10 newspapers have increased. On the other hand, overall print circulation has increased progressively every year in Brazil and more than 5 million copies of newspapers get printed every day. There are 6 national newspapers in Brazil; O Globo, Folha de S. Paulo, O Estado de S. Paulo, Gazette do Povo, Correio Braziliense and Zero Hora.

              Since the first half of 2018, the concentration of advertising spending on TV and online caused closure of long-established newspapers. 114-year-old regional newspaper A Cidade closed its print version.

              2013
              %50
              2015
              %44
              2017
              %37
              2019
              %27
              The rate of those following the news through print media decreased by 46% in 6 years.

              Appear in Brazil Media with B2Press

              B2Press aims to improve the image and reputation of businesses by attracting journalists attention, who are considered as gatekeepers and then shape public opinion with strategically prepared press releases. B2Press offers press releases services that can create an attitude and behavioural change in existing and potential customers. How B2Press operates?

              • Available in more than 30 countries, B2Press' wire system provides an economical solution to companies that want to expand their business overseas. Consisting of former journalists, B2Press' experienced editorial teamwork on your press release to localize and revise.
              • Determining the subjects that can improve your brand awareness is the first step of press release services. B2Press writes the press release in accordance with the subjects and your brief.
              • Translated and localized by experienced Brazilian partners of B2Press, your press release becomes remarkable with content development and research support.
              • Writing an SEO-friendly press release help brands to rank higher in search engines and even become a thought leader in the market.
              • Your press release is translated and edited by B2Press' professional editors to Portuguese, in addition to Turkish and English. B2Press prepares tailored media lists to maximize coverage and distributes to targeted media members.
              • Working with major news agencies provides reaching a wide range of local journalists. In addition to tailored media lists, B2Press enhances your distribution with major news agencies; Agência O Globo and Agência Estado.
              • B2Press guarantees at least 25 online publication in Wire package, 30 in Premium package and 40 online coverage in Exclusive package. Your press release gets published on Brazil’s most visited web sites. (Terra Portal, Exam, Veja)
              • In Exclusive package, B2Press assigns you a dedicated customer representative who manage the whole process with you.
              • Reporting is very important for analyzing the coverage of the press release, the spread and most importantly, the return on investment. After the distribution of the press release, B2Press prepares 2 detailed media coverage reports.
              WHY B2PRESS
              EXPERIENCED TEAM
              When you work with B2Press, your content is prepared by an experienced team and editorial checked by senior editors. Professionals that worked in the public relations and journalism sectors for many years add value to your business!
              ECONOMICAL SOLUTION
              Combining the writing, distribution and reporting phases of the press release in a single process, B2Press offers you a cost advantage with its system enabling you to pay as much as you use it when you need it.
              BRAND AWARENESS
              Combining the writing, distribution and reporting phases of the press release in a single process, B2Press offers you a cost advantage with its system enabling you to pay as much as you use it when you need it.
              ONLINE VISIBILITY
              With B2Press, you can keep your target audience informed of the developments and gain new customers. You can increase the impact of your PR activities by reaching 60 news agencies and 300 thousand journalists in more than 100 cities around the world.
              PRFORGROWTH
              Whether you are an SME, an enterprise or a corporate firm… If you have a word to say, you can grow too. You can pave the way for growth with press releases
              DETAILED REPORTING
              In order to measure the impact of the press release, we share detailed reports that include online and print media coverage following the distribution of the press release. Daily, weekly and monthly.
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