PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
Do you monitor the PR activities and news of your competitors? What do they say to the public? What is on the agenda in your industry? Find out now!
B2Press offers branded/advertorial content writing that is linked to a brand which allows costumers to get to know its products or services.
Even if you are thousands of kilometres away, you can perform PR work in the countries you target in the most effective way. B2Press prepares your press releases in Portuguese for your work in Brazil, which has great potential with a population of 209 million and is localized in accordance with local dynamics. While the prepared press release is sent to journalists on the media list, it is also served through news agencies (Agência O Globo and Agência Estado). Thanks to this powerful distribution network, your news is published on dozens of sites such as Brazil's largest news site Metropoles. Detailed reports are sent where you can see the potential reach figures and the ad equivalent.
Decide on the PR package that meets your needs by examining the details below and fill out the request form immediately!
* Package prices do not include taxes.
Europe’s first and only online PR service, B2Press offers Portuguese press release distribution and reporting services in Brazil, which has a population of 200 million and high trading potential.
In view of the fact that Brazil is one of the top 5 most populous countries, there are a lot of media outlets in Brazil, both on a regional and local basis. According to the Reuters Institute Digital News Report 2019, the main news sources in Brazil are TV and online channels. Print capacity has halved since 2013. While 87% of the people reach news via online, the list goes like 73% via TV, 64% via social media and 27% via print. 22% of the people living in urban Brazil pay for online news. The most weekly reached online news sites are UOL Globo News, O Globo and Veja respectively. Globo News, Record News and Journal do SBT share the top 3 on the most visited TV, radio and print channels. In reaching news, citizens of Brazil use PC less often, and the usage rate of smartphones has increased to 77%.
Affecting many areas and sectors, social media has also played a crucial part in the presidential elections in Brazil. Candidates used social media as an effective campaign tool in the elections. Moreover, several fact-checking projects were carried out by the main Brazilian media outlets in order to prevent the spread of fake news.
After the drops in print circulation, the efforts of the newspaper industry to attract digital subscribers paid off. Digital subscription numbers of the most popular and largest 10 newspapers have increased. On the other hand, overall print circulation has increased progressively every year in Brazil and more than 5 million copies of newspapers get printed every day. There are 6 national newspapers in Brazil; O Globo, Folha de S. Paulo, O Estado de S. Paulo, Gazette do Povo, Correio Braziliense and Zero Hora.
Since the first half of 2018, the concentration of advertising spending on TV and online caused closure of long-established newspapers. 114-year-old regional newspaper A Cidade closed its print version.
B2Press aims to improve the image and reputation of businesses by attracting journalists attention, who are considered as gatekeepers and then shape public opinion with strategically prepared press releases. B2Press offers press releases services that can create an attitude and behavioural change in existing and potential customers. How B2Press operates?
“B2Press is a valuable business partner for a digital company. We can tailor the PR service we receive according to our needs, manage it in line with our other digital marketing activities and distribute our content to a large number of publishers. Many thanks to B2Press team for their close and professional follow-up.”
“Instead of paying monthly fees for a maximum of ten press releases a year, it is a brilliant idea to reach all the national media with an affordable fee per package. Besides, with its super fast service and excellent customer relations, B2Press turns into a great business partner. It was one of the most beautiful discoveries we made in 2019. Thank you for all the contributions, B2Press!”
“B2Press means a next-generation communication consultancy for us. Finding a partner to keep up with our own pace in the rapidly digitalizing business processes has made our marketing activities more compact and flexible in terms of public relations. Most importantly, B2Press works with "Pay as you go” model. Their expertise in providing an effective solution with different and flexible pricing models and the speed in the customer-agency relationship they establish, makes a significant contribution to the temporal and managerial efficiency in the marketing processes. The most important difference that distinguishes B2Press from its competitors is that they have a much better understanding of modern marketing and have built a new system."
“B2Press has been a very valuable business partner for us for the past year, which we have been working together on distributing press releases in order to increase awareness of our brand and industry. Particularly, their quick response to all of our questions and return to our demands in different fields has created an important value for us. In addition, we would like to thank our valuable stakeholder B2Press for not only doing agreed work but also for sharing the opportunities they encounter within their network that may be beneficial for us.”
“B2Press provides services with PR packages that are different from traditional PR agencies and which can be used when needed without having to pay a fixed monthly fee. Thanks to its service model, B2Press supports us as a part of our team. I would like to underline that B2Press is an effective partner especially for start-ups and initiatives that want to reach the media.”