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PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
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PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
In Russia, the largest country in the world in terms of surface area, it is possible to travel from the capital Moscow to the easternmost city Vladivostok in 8 days by train. With the Russia PR package of B2Press, you can instantly reach all of Russia. Your press release is prepared by native editors whose native language is Russian and localized by PR experts after reviewing them according to the dynamics of the country. The press release prepared is sent to journalists categorized according to their interests, through media lists. In addition, news agencies TASS and Interfax serve your press release to all subscribers. At the last stage, your report is sent, where you can see where your press release is published with detailed figures and analysis.
Decide on the PR package that meets your needs by examining the details below and fill in the request form immediately!
Press Release Packages Pricing Table
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Press Release Packages Pricing Table
DISTRIBUTION COUNTRIES
* Package prices do not include taxes.
Online PR Service B2Press, which offers you an end-to-end service combining press release writing, distribution and reporting processes, allows you to distribute press releases in the world's largest country Russia. Developing content that increase brand awareness in the media with its expert team, B2Press offers the translation of press releases to the local language, its distribution and detailed reporting.
With the ever-increasing technological developments, changes are taking place in the media. The sources used to access the news differ from country to country with these changes. Examining the data collected by public research institutes, the online portal Statista provides information on which sources citizens in Russia are using to access the news. According to Statista's 2019 data, 72% of citizens in Russia access the news via television channels. Television channels are followed by social media with a rate of 34%. Online channels are less preferred compared to other countries with 32%. The most active social media platforms in Russia stand out as YouTube, VK and WhatsApp. Printed publications, whose importance has started to decrease worldwide, are experiencing the same situation in Russia. According to the data, the rate of using printed publications to reach the news is 12%. The data also provides remarkable information about trust in the media in Russia. Accordingly, 35% of people between the ages of 18 and 24 say they do not doubt the news from the mass media while this rate rises to 65% for people aged 55 and over. Throughout the country, online channels are the most reliable news sources with a rate of 40%.
Desktop computers used to access the news are becoming less important and smartphones are taking the crown. In Russia, television faces inevitable changes, no matter how prominent it is in accessing news. Today, most youngsters in Russia prefer to access the news on social media, while the demand for radio and newspapers is decreasing. In general, research shows that traditional media is faltering. Russian media outlets are looking for new ways to represent themselves and make a profit. They are trying to interact with the audience by opening official accounts on social media networks, creating remarkable new text and video formats. In Russia, VK and Facebook turn into a political environment where people constantly discuss political and social processes, and it becomes a platform that reflects the public mood. Telegram channels, blogs, and social media create new opportunities for any user to become a news producer, even an opinion leader.
In Russia, VK and Facebook turn into a political environment where people constantly discuss political and social processes, and it becomes a platform that reflects the public mood.
Learning consumers' trends and general concerns makes it easier to reach them in the most effective way. Research conducted by global consultancy PwC shows that 42% of consumers in Russia prefer physical stores for shopping after the pandemic. This is below the global average of 45%, and the report states that online channels are on the rise and that the focus should be on omnichannel customer experiences. 7 out of 10 Russian consumers make purchasing decisions based on price. On the other hand, sustainability and environmental concerns play a decisive role in the purchasing decisions of 40% of consumers.
B2Press, Europe’s first and only online PR service working with brands from many different sectors, provides an advantageous service with packages for the distribution of press releases all around the world. B2Press offers you a strategic approach in line with the goals you want to reach, with its expert team that knows the tricks of the press release distribution abroad. So how does B2Press work?/span>
According to We Are Social, internet usage in Russia is known to increase by 5.8 million between 2021 and 2022, reaching 89%. Social media penetration in the country is measured at 72.7%.
Although opinions about the PR industry were not very positive in the first years of the pandemic, it is known that company leaders in Russia have increased their PR budgets after the difficult first year of the pandemic. In a survey of 100 leaders, almost half of those surveyed said they had increased their PR budgets. In the same survey a year ago, 34% of companies reported a cut in their PR budgets, compared to 18% this year. 55% of respondents believe that PR services are taken more seriously by companies of all sizes in Russia than in previous years.
Newsworthy press releases in Russian, supported by data and statistics, attract the attention of Russian journalists and Russia-based news agencies. Press releases that are in line with consumer sensitivities and the country's agenda have the chance to be published in more media outlets!
Online PR service B2Press can reach the media in all countries in the CIS region, especially in Russia, through press releases. Serving in 30 countries, in 23 languages, with native and localized press releases, B2Press responds quickly and cost-effectively to the demands of brands that want to gain visibility in the Russian media. B2Press services, offered with a pay-as-you-go model, offer a more cost-effective process and more efficient results than the solutions of Russian PR agencies.
Contact us to benefit from Online PR Service B2Press's press release distribution service in Russia, which includes media monitoring and comprehensive reporting in Russia!
"B2Press was the right next-generation communication consultancy for us. Finding the right partner to help us maintain momentum during the digitalization process has made our marketing activities more compact and agile, especially in terms of public relations. Most importantly, B2Press works with "Pay as you go” model. Their expertise in providing an effective solution with different and flexible pricing models and the speed in the customer-agency relationship they establish, makes a significant contribution to the temporal and managerial efficiency in the marketing processes. The most important difference that distinguishes B2Press from its competitors is that they have a much better understanding of modern marketing and have built a new system."
“Working with B2Press has delivered the results we were looking for – namely, great media coverage and increased brand awareness. Communication is always efficient and timely, and the B2Press team is highly proactive, bringing additional value to all the services they provide.”
“We have been working with B2Press since early 2021. Within this time, B2Press has proven itself as a reliable business partner, both in terms of PR support and increasing our brand’s visibility. We are extremely pleased with its efficiency, its focus on customer satisfaction, and, of course, the results it has achieved. For Axoft, it’s extremely important to have a strong and efficient PR service provider. Thank you, B2Press!”
“B2Press fills an important gap in the issues that technology companies and startups in Turkey typically have trouble prioritizing. I recommend acquainting yourself with B2Press, which really stands out thanks to the advantages afforded by its working model, its end-to-end service (from strategy-setting to the reporting phase), and its global structure.”
“I was looking for a PR agency to increase our brand awareness and online visibility, and B2Press more than delivered. I first turned to them after a well-known European PR-distribution company let me down, and I had to urgently search for a more responsible partner. B2Press reacted quickly, they took the necessary time to understand who we are as a company and gave me some amazing suggestions for our press release. Their expertise in creative content writing made the announcement newsworthy. Moreover, their detailed media coverage reports are what make B2Press ahead of other traditional PR agencies. I also appreciate that they don’t forget the client once the project is done, but in a few weeks they update me if the results changes. I highly recommend B2Press to any company that is looking for cost-effective PR services..”
“B2Press provides a truly invaluable service. Its team is conscientious, attentive and fully dedicated to providing the best possible experience every time we have worked together. B2Press has proven to be a cherished partner in the furtherance of our organization's objectives.”
“B2Press has ensured the widespread distribution and coverage of our media to our target audiences while providing excellent customer service. The entire process is simple but effective, with great communication both during and after distribution. We highly recommend the team at B2Press.”
