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In Russia, the largest country in the world in terms of surface area, it is possible to travel from the capital Moscow to the easternmost city Vladivostok in 8 days by train. With the Russia PR package of B2Press, you can instantly reach all of Russia. Your press release is prepared by native editors whose native language is Russian and localized by PR experts after reviewing them according to the dynamics of the country. The press release prepared is sent to journalists categorized according to their interests, through media lists. In addition, news agencies TASS and Interfax serve your press release to all subscribers. At the last stage, your report is sent, where you can see where your press release is published with detailed figures and analysis.

Decide on the PR package that meets your needs by examining the details below and fill in the request form immediately!

Russia

Press Release Packages Pricing Table

PACKAGES | Russia
WIRE
PREMIUM
EXCLUSIVE
CIS
Editorial checking of the press release
Writing SEO friendly press release
Translation and localization in Russian
Distributing to targeted media lists
Distributing to partnered websites (RSS)
Distributing to press via news agency (Interfax)
Distributing to press via news agency (TASS)
Online coverage guarantee
+20
+30
+40
+60
Media monitoring
Detailed media coverage report
Weekly
Weekly, monthly
Weekly, monthly
Weekly, monthly
Dedicated account executive
Additional newsletter to subscribers
PRICE
€500
€800
€1,950
€2,250
Price€500per release
CONTENT
  • Editorial checking of the press release
DISTRIBUTION
  • Preparing tailored media lists
  • Distributing to targeted media lists
  • Distributing to press with an image
REPORTING
  • Online coverage guarantee
  • Media monitoring
  • Detailed media coverage report
Price€800per release
CONTENT
  • Editorial checking of the press release
  • Subject proposal for press release
  • Content development and research support
  • Writing SEO friendly press release
  • Translation and localization in Russian
DISTRIBUTION
  • Preparing tailored media lists
  • Distributing to targeted media lists
  • Distributing to press with an image
  • Distributing to partnered websites (RSS)
REPORTING
  • Online coverage guarantee
  • Media monitoring
  • Detailed media coverage report
ADDITIONAL FEATURES
  • Dedicated account executive
  • Additional newsletter to subscribers
Price€1,950per release
CONTENT
  • Editorial checking of the press release
  • Subject proposal for press release
  • Content development and research support
  • Writing SEO friendly press release
  • Translation and localization in Russian
DISTRIBUTION
  • Preparing tailored media lists
  • Distributing to targeted media lists
  • Distributing to press with an image
  • Distributing to partnered websites (RSS)
  • Distributing to press via news agency (Interfax)
  • Placement on Interfax Newsroom
REPORTING
  • Online coverage guarantee
  • Media monitoring
  • Detailed media coverage report
ADDITIONAL FEATURES
  • Dedicated account executive
  • Additional newsletter to subscribers
Price€2,250per release
CONTENT
  • Editorial checking of the press release
  • Subject proposal for press release
  • Content development and research support
  • Writing SEO friendly press release
  • Translation and localization in Russian
DISTRIBUTION
  • Preparing tailored media lists
  • Distributing to targeted media lists
  • Distributing to press with an image
  • Distributing to partnered websites (RSS)
  • Distributing to press via news agency (TASS)
REPORTING
  • Online coverage guarantee
  • Media monitoring
  • Detailed media coverage report
ADDITIONAL FEATURES
  • Dedicated account executive
  • Additional newsletter to subscribers

DETAILED VIEW

For detailed view turn your device

Press Release Packages Pricing Table

PACKAGES | Russia
WIRE
PREMIUM
EXCLUSIVE
CIS
Editorial checking of the press release
Writing SEO friendly press release
Translation and localization in Russian
Distributing to targeted media lists
Distributing to partnered websites (RSS)
Distributing to press via news agency (Interfax)
Distributing to press via news agency (TASS)
Online coverage guarantee
+20
+30
+40
+60
Media monitoring
Detailed media coverage report
Weekly
Weekly, monthly
Weekly, monthly
Weekly, monthly
Dedicated account executive
Additional newsletter to subscribers
PRICE
€500
€800
€1,950
€2,250
REQUEST FORM
Russia
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WHICH PACKAGE IS THE BEST FOR YOU?
PACKAGES | Russia
WIRE
PREMIUM
EXCLUSIVE
CIS

LANGUAGES

  • CIS
    English, Russian

DISTRIBUTION COUNTRIES

  • CIS
    Russia, Ukraine, Kazakhstan

* Package prices do not include taxes.

REFERENCES
The team at B2Press always strives to optimize the overall customer experience.

Press Release Distribution in Russia

Online PR Service B2Press, which offers you an end-to-end service combining press release writing, distribution and reporting processes, allows you to distribute press releases in the world's largest country Russia. Developing content that increase brand awareness in the media with its expert team, B2Press offers the translation of press releases to the local language, its distribution and detailed reporting.

With the ever-increasing technological developments, changes are taking place in the media. The sources used to access the news differ from country to country with these changes. Examining the data collected by public research institutes, the online portal Statista provides information on which sources citizens in Russia are using to access the news. According to Statista's 2019 data, 72% of citizens in Russia access the news via television channels. Television channels are followed by social media with a rate of 34%. Online channels are less preferred compared to other countries with 32%. The most active social media platforms in Russia stand out as YouTube, VK and WhatsApp. Printed publications, whose importance has started to decrease worldwide, are experiencing the same situation in Russia. According to the data, the rate of using printed publications to reach the news is 12%. The data also provides remarkable information about trust in the media in Russia. Accordingly, 35% of people between the ages of 18 and 24 say they do not doubt the news from the mass media while this rate rises to 65% for people aged 55 and over. Throughout the country, online channels are the most reliable news sources with a rate of 40%.

Traditional Media in Russia Faces Difficulties


Desktop computers used to access the news are becoming less important and smartphones are taking the crown. In Russia, television faces inevitable changes, no matter how prominent it is in accessing news. Today, most youngsters in Russia prefer to access the news on social media, while the demand for radio and newspapers is decreasing. In general, research shows that traditional media is faltering. Russian media outlets are looking for new ways to represent themselves and make a profit. They are trying to interact with the audience by opening official accounts on social media networks, creating remarkable new text and video formats. In Russia, VK and Facebook turn into a political environment where people constantly discuss political and social processes, and it becomes a platform that reflects the public mood. Telegram channels, blogs, and social media create new opportunities for any user to become a news producer, even an opinion leader.

Russia

In Russia, VK and Facebook turn into a political environment where people constantly discuss political and social processes, and it becomes a platform that reflects the public mood.

GENERAL INFORMATION
Capital:
Moscow
Language:
Russian
Population:
145 Million
TOP NEWS SITES
  • rt.com
  • meduza.io
  • lenta.ru
  • gazeta.ru
  • newizv.ru
TOP NEWSPAPERS
  • Komsomolskaya Pravda
  • Rossiyskaya Gazeta
  • Moskovskiy Komsomolets
  • Izvestia
  • Argumenti i Fakti
%63
%45
TV
Online
Sources of access to news in Russia

Discover Russia consumer trends ahead of press release distribution in Russia

Learning consumers' trends and general concerns makes it easier to reach them in the most effective way. Research conducted by global consultancy PwC shows that 42% of consumers in Russia prefer physical stores for shopping after the pandemic. This is below the global average of 45%, and the report states that online channels are on the rise and that the focus should be on omnichannel customer experiences. 7 out of 10 Russian consumers make purchasing decisions based on price. On the other hand, sustainability and environmental concerns play a decisive role in the purchasing decisions of 40% of consumers.

Let Us Distribute Your Press Releases Across Russia!

B2Press, Europe’s first and only online PR service working with brands from many different sectors, provides an advantageous service with packages for the distribution of press releases all around the world. B2Press offers you a strategic approach in line with the goals you want to reach, with its expert team that knows the tricks of the press release distribution abroad. So how does B2Press work?/span>

  • In the first stage, our expert editors develop your content template and write your press release in Russian in line with the brief that you share.
  • We write your press release in accordance with SEO rules so that you can stand out in online channels, thus helping you to increase your brand awareness by ensuring that your brand ranks higher in the search engine results.
  • We translate and localize your press release to help you make an effective impact on your target audience. While distributing your press release, we contact our partnered major news agencies. In Russia, we distribute your press releases via TASS, one of the leading news agencies in the country.
  • Following the distribution of the press release, we prepare detailed reports so that you can examine your coverage in online and print media.
Russia

According to We Are Social, internet usage in Russia is known to increase by 5.8 million between 2021 and 2022, reaching 89%. Social media penetration in the country is measured at 72.7%.

1 out of 2 people think that PR is more important for companies

Although opinions about the PR industry were not very positive in the first years of the pandemic, it is known that company leaders in Russia have increased their PR budgets after the difficult first year of the pandemic. In a survey of 100 leaders, almost half of those surveyed said they had increased their PR budgets. In the same survey a year ago, 34% of companies reported a cut in their PR budgets, compared to 18% this year. 55% of respondents believe that PR services are taken more seriously by companies of all sizes in Russia than in previous years.

Russia

Newsworthy press releases in Russian, supported by data and statistics, attract the attention of Russian journalists and Russia-based news agencies. Press releases that are in line with consumer sensitivities and the country's agenda have the chance to be published in more media outlets!

Russia

Online PR service B2Press can reach the media in all countries in the CIS region, especially in Russia, through press releases. Serving in 30 countries, in 23 languages, with native and localized press releases, B2Press responds quickly and cost-effectively to the demands of brands that want to gain visibility in the Russian media. B2Press services, offered with a pay-as-you-go model, offer a more cost-effective process and more efficient results than the solutions of Russian PR agencies.

Contact us to benefit from Online PR Service B2Press's press release distribution service in Russia, which includes media monitoring and comprehensive reporting in Russia!

WHAT PEOPLE ARE SAYING ABOUT B2PRESS
WHY B2PRESS
EXPERIENCED TEAM
When you work with B2Press, your content is prepared by an experienced team and editorial checked by senior editors. Professionals that worked in the public relations and journalism sectors for many years add value to your business!
ECONOMICAL SOLUTION
Combining the writing, distribution and reporting phases of the press release in a single process, B2Press offers you a cost advantage with its system enabling you to pay as much as you use it when you need it.
BRAND AWARENESS
Combining the writing, distribution and reporting phases of the press release in a single process, B2Press offers you a cost advantage with its system enabling you to pay as much as you use it when you need it.
ONLINE VISIBILITY
With B2Press, you can keep your target audience informed of the developments and gain new customers. You can increase the impact of your PR activities by reaching 60 news agencies and 300 thousand journalists in more than 100 cities around the world.
PRFORGROWTH
Whether you are an SME, an enterprise or a corporate firm… If you have a word to say, you can grow too. You can pave the way for growth with press releases
DETAILED REPORTING
In order to measure the impact of the press release, we share detailed reports that include online and print media coverage following the distribution of the press release. Daily, weekly and monthly.
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