- HOW B2PRESS WORKS?
- SERVICES
PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
- PRICES
- REFERENCES
- NEWSROOM
EN
BLOGPR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
As Europe's first online PR service, B2Press, which has been providing press communication in more than 30 countries since 2016, offers the opportunity to send English press releases in the USA with a population of over 330 million.
When we look at the weekly news access rates based on the data of Digital News Report 2019 prepared by Reuters Institute; 72% of US citizens read news through online channels. While online channels are followed by TV channels with a rate of 58%, printed publications have decreased from 47% to 19% since 2013. Contrary to the decline in print media, social media is preferred by readers with a rate of 46% for access to news. While 37% of people share their news via social media, message or email, 29% of the news are commented on online channels. US citizens rely mostly on local television channels, followed by the Wall Street Journal, NPR News, ABC News and CBS News. While 16% of US citizens use a paid service to access online news content, 96% internet penetration reveals the importance of online content distribution in the USA.
* Package prices do not include taxes.
Offering media communication/relations services since 2016 in more than 30 countries as being Europe’s first online PR service, B2Press offers the opportunity of distributing a press release in the USA which has a population of exceeding 330 million.
According to the Reuters Institute’s Digital News Report 2019, 72% of US citizens read news online. While TV channels are preferred by 58%, printed publications’ ratio has dropped from 47% to 19% over the last 6 years. Despite the drop in the printed publications, social media is preferred by 46% of the population for reaching news. While 37% of news is shared through social media, message or email, 29% of them gets interaction and comments. US citizens trust local TV channels most, and the list goes as Wall Street Journal, NPR News, ABC News and CBS News respectively. While 16% of US citizens use a paid service to reach news online, the 96% internet penetration ratio shows us the importance of content distribution online in the USA.
While the usage of PCs has been dropped from 71% to 53% since the last 5 years, the use of smartphones has raised from 28% to 57% for reaching news. Even though the viewership numbers of local television channels have held steady, 1,800 local newspapers have been closed or merged. On the other hand, although it’s limited, an apparent growth on digital revenues of US news outlets can be seen. While The New York Times indicated that its digital revenues had surpassed $709 million, the digital subscription count of The New York Times is expected to exceed 10 million by 2025. Some prominent digital-born platforms like BuzzFeed and Quartz are planning to diversify their revenues by establishing their unique subscription models.
B2Press aims to improve the image and reputation of businesses by attracting journalist's attention, who are considered as gatekeepers, and then shape public opinion with strategically prepared press releases. B2Press offers press release services that can create an attitude and behavioral change in existing and potential customers. How does B2Press operate?
“B2Press is a valuable business partner for a digital company. We can tailor the PR service we receive according to our needs, manage it in line with our other digital marketing activities and distribute our content to a large number of publishers. Many thanks to B2Press team for their close and professional follow-up.”
“Instead of paying monthly fees for a maximum of ten press releases a year, it is a brilliant idea to reach all the national media with an affordable fee per package. Besides, with its super fast service and excellent customer relations, B2Press turns into a great business partner. It was one of the most beautiful discoveries we made in 2019. Thank you for all the contributions, B2Press!”
“B2Press means a next-generation communication consultancy for us. Finding a partner to keep up with our own pace in the rapidly digitalizing business processes has made our marketing activities more compact and flexible in terms of public relations. Most importantly, B2Press works with "Pay as you go” model. Their expertise in providing an effective solution with different and flexible pricing models and the speed in the customer-agency relationship they establish, makes a significant contribution to the temporal and managerial efficiency in the marketing processes. The most important difference that distinguishes B2Press from its competitors is that they have a much better understanding of modern marketing and have built a new system."
“B2Press has been a very valuable business partner for us for the past year, which we have been working together on distributing press releases in order to increase awareness of our brand and industry. Particularly, their quick response to all of our questions and return to our demands in different fields has created an important value for us. In addition, we would like to thank our valuable stakeholder B2Press for not only doing agreed work but also for sharing the opportunities they encounter within their network that may be beneficial for us.”
“B2Press provides services with PR packages that are different from traditional PR agencies and which can be used when needed without having to pay a fixed monthly fee. Thanks to its service model, B2Press supports us as a part of our team. I would like to underline that B2Press is an effective partner especially for start-ups and initiatives that want to reach the media.”
