PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
Do you monitor the PR activities and news of your competitors? What do they say to the public? What is on the agenda in your industry? Find out now!
B2Press offers branded/advertorial content writing that is linked to a brand which allows costumers to get to know its products or services.
Having started its activities in 2016, B2Press offers press release distribution services in Japan thanks to its experienced staff. B2Press writes, distributes and monitors your press releases in Japan, which is one of the most densely populated and urbanized countries in the world.
According to Digital News Report 2019 prepared by Reuters Institute for the Study of Journalism, television news remains the most important source of news in Japan (63%), while print has declined significantly over the last six years (from 63% to 32%). Online was the most important source of news in 2013 (85%) but has fallen below TV in 2019 (60%).
Social media has achievedx little growth since 2013, increasing from 17% to 20%. 10% of Japanese share news via social media, messaging or e-mail. In the last month, 23% of Japanese listened a podcast. The most trusted media outlets in Japan are NHK News, Nikkei and Nippon TV, respectively.
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Smartphones became the main access point for digital news for the first time in Japan in 2019. While the usage of computers has dropped from 68% to 46%, smartphones have taken the lead with 48%. Japanese prefer to reach news mainly through Yahoo! News in online channels. Yahoo has editors to choose the eight top stories on the site instead of using algorithms to balance different viewpoints and genres. It publishes user-created articles besides journalist-created ones. The best example of media digitalization in Japan is Nikkei. Nikkei has started to publish news first online, before sending them for print and exclusive news to publish on Twitter.
Aiming to improve the image and reputation of businesses, B2Press is the most effective service to increase visibility in the Japanese media. B2Press develops strategies with its expert team and offers press release distribution services at advantageous prices. How B2Press operates?