PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
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B2Press offers branded/advertorial content writing that is linked to a brand which allows costumers to get to know its products or services.
Europe’s first and only online PR service, B2Press provides new opportunities for brands by offering cost-effective press release distribution services in the Middle East region. Within the scope of its services and strong distribution network, B2Press distributes press releases in Arabic, English, French and Hebrew in up to 21 countries in the region: Bahrain, Western Sahara, the UAE, Algeria, Morocco, Palestine, Iran, Iraq, Israel, Qatar, Kuwait, Libya, Lebanon, Egypt, Saudi Arabia, Sudan, Syria, Tunis, Oman, Jordan and Yemen.
Being a major center of world affairs throughout its history, the Middle East is a strategically, economically, politically, culturally and religiously sensitive area between Europe and Asia. According to “Media Use In The Middle East 2019” research, while more and more people are using the internet and spending more time on online media, the usage of traditional media has decreased in the last 6 years. Since 2013, internet usage has increased to 86% while television has dropped from 98% to 86%. On the other hand, print experienced the most significant decline by falling to %16. In the region, the internet is used much more by younger and more highly-educated people than older and less-educated citizens. While the number of citizens using the internet in Arabic has increased by 30%, the rate of those using the internet in English increased by 10%. Especially in Egypt, Saudi Arabia, Jordan and the UAE, the number of people using the internet in English is increasing substantially.
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As citizens in the Middle East region spend more time on online channels (30 hours per week in most countries on average), concerns about digital privacy are also growing. Two-thirds of citizens indicate that the internet must be regulated more strictly to preserve the users’ digital privacy. On the other hand, there is a 20% decrease in the share of citizens who want more regulation to protect the privacy of internet users in Qatar. On social media, Facebook and WhatsApp are used more than any other social media platform, while Twitter usage has decreased significantly among Arab citizens since 2014. The usage of other popular social media platforms is on the rise. Notably, the usage of Instagram has increased more than 10-fold between 2013 and 2018.
Online PR service B2Press offers its cost-effective PR packages including press release writing, distribution and reporting in the Middle East region. Press releases written in English, Arabic, Hebrew and French are distributed after getting editorial checked by professional translators. With its team of PR experts and experienced editors, B2Press writes killer press releases that will boost online visibility in the region.