- HOW B2PRESS WORKS?
- SERVICES
PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
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BLOGPR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
Offering press release distribution in many parts of the world since 2016, B2Press offer it’s services in Africa, which has a high potential of economic growth and a population exceeding 1.2 billion. B2Press provides press release writing, translating, distributing and reporting services in 55 African countries, including South Africa.
Despite being known by poverty, civil wars and drought, Africa have recently become a favourite market of giant economies such as China, thanks to its natural wealth and growth potential. While many global companies are shifting their corporate investments to Africa, European and Middle Eastern investors are pursuing new opportunities in the region. Companies that want to expand their business to Africa are adopting traditional methods in the region compared to the rest of the world. Due to the fact that Africa’s internet technologies are still undeveloped, they are using outdoor advertisements and announcements to reach the target audience. According to We Are Social’s Digital in 2019 report, only 36% of Africans can access the internet. However, the more remarkable finding is that 38 million new users started to access the internet in Africa in 2019. This means an 8.7% increase in just one year: Great Potential!
Algeria, Angola, Benin, Botswana, Burkina Faso, Burundi, Central African Republic, Chad, Congo, Congo Dem. Rep., Djibouti, Egypt, Eritrea, Ethiopia, Gabon, Gambia, Ghana, Guinea, Ivory Coast, Kenya, Libya, Mali, Mauritania, Mauritius, Morocco, Mozambique, Namibia, South Sudan, Niger, Nigeria, Senegal, Somalia, South Africa, Tanzania, Togo, Tunisia, Uganda, Zambia, Zimbabwe
*Distribution Languages: Arabic, French, English and Portuguese
* Package prices do not include taxes.
In comparison with the rest of the world, the number of newspapers, magazines and news sites in Africa is so limited. Although this seems negative, there are also many advantages to working in a confined space to reach the target audience. As an example, while you need at least 10x coverage for reachability in countries that have developed media, you can reach thousands of people with just 2x coverage in Africa. News sent via SMS (telecommunication operators) provides reaching to the parts of Africa that unable to access the internet. Taking sustainable steps to increase your visibility in the African media will be a great investment for your brand in the future.
B2Press offers press release distribution services that will boost online visibility and brand awareness in more than 50 countries on the continent. Regardless of being an individual, an NGO or a well-established company, B2Press develops customized press release strategies. In order to improve the image and reputation of a brand, determining the press release’s content and distribution channels (journalists, media lists, news agencies) in accordance with the developed strategy is very important. How B2Press works?
We guarantee a minimum of 250 online media coverage for all of our press release distributions in Africa. We distribute press releases to CNBC Africa and Ventures Africa. Bloomberg Terminal, Reuters Terminal, Dow Jones Factiva, LexisNexis and sites within this scope offer reflection guarantees. We also distribute press releases with mobile notifications to 50 million phones in Africa with Airtel and Orange.
