PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
Do you monitor the PR activities and news of your competitors? What do they say to the public? What is on the agenda in your industry? Find out now!
B2Press offers branded/advertorial content writing that is linked to a brand which allows costumers to get to know its products or services.
Press release distribution is the most effective way to implement the critical steps of communication such as increasing brand awareness, building image and reputation. Europe's first and the only online PR service, B2Press enables you to reach your target audience in Turkey with its exceptional service in the writing, distribution and reporting stages of a press release.
Digital News Report, published by Reuters Institute for the Study of Journalism in 2019, provides striking data about the Turkish media. The report examines the change in the sources used to access news in Turkey over the last 4 years and finds that 87% of the citizens prefer online media. Online media is followed by TV channels with a rate of 74%. Even though print newspapers continue to be well-read, the usage is declining. On the other hand, social media is used by 59% of the citizens for reaching news, which is very popular, especially among young people in Turkey. According to the report, 60% of the population share news via social media, messages or email and 45% make comments on the news. In Turkey, Fox TV is the most highly rated news source for trust, followed by NTV News and CNN Turk, respectively.
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Usage of desktop computers for accessing news in Turkey has decreased from 65% to 52% in the last four years while smartphones have increased from 57% to 71%. Podcasts are becoming increasingly popular, not only in news media but also in sports, literature, science and learning English. Although online news sites are widely used by the urban-based population, television remains the most important source of news across Turkey as a whole. Although print publications have declined slightly by 4% over the last few years, they continue to be well-read by international standards. Smartphones are the most important device used to access online news.
Online PR Service B2Press, which has been operating with its expert team since 2016, develops successful PR strategies and aims to strengthen the image and reputation of individuals, institutions and organizations. Press releases that will create the desired attitude and behavior change in the target audience are offered to the service with the “pay-as-you-go” system. So how does B2Press work?