PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
Do you monitor the PR activities and news of your competitors? What do they say to the public? What is on the agenda in your industry? Find out now!
B2Press offers branded/advertorial content writing that is linked to a brand which allows costumers to get to know its products or services.
Providing PR services in many parts of the world with its expert team, B2Press offers press release writing and distribution in Dutch in the Netherlands, the logistics hub of Europe.
In the Digital News Report 2019 research published by the Reuters Institute for the Study of Journalism, the findings of the Netherlands are quite remarkable. According to the report, while worldwide trust in the mainstream media has declined, the Netherlands still has relatively high levels of trust in news from mainstream media outlets. As one of the leading mainstream media in the Netherlands, NOS News is still the most used and trusted source. Other media organizations trusted in the Netherlands are RTL News, NU and Algemeen Dagbladve, respectively. When we look at the weekly percentages of TV, radio and newspaper access as a news source in the Netherlands; NOS News stands out with 62%. When it comes to the weekly access rates of the most preferred news sites, NU.nl ranks first with a usage rate of 43%. As in many other countries, online media is the most preferred source of news in the Netherlands with 78%. The usage rate of printed publications has declined from 42% to 33% in the last 4 years. Despite the decline in print publications, television still retains its importance by 70%. Social media channels are the third most preferred source of news, with 39%.
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According to the report, 22% of the citizens share news via social media, messages or email. One-fifth of the Dutch citizens listen to podcasts at least once a month. Due to the rising podcast listeners, news organizations are now investing in the industry. The opportunity to express opinions in online channels is also remarkable. In online media, 15% of the news gets comments from the readers. Meanwhile, the devices used to reach news differ. While access from a desktop computer has decreased from 64% to 50% in the last 4 years, access from smartphones has increased from 42% to 58%. While traditional news sources such as TV and print media have become less important in the last five years, online news has remained generally stable. Smartphones are now the most popular device for digital news, switching places with the computer. The tablet is slightly on the rise.
B2Press works with its expert editors to improve the image and reputation of businesses by developing tailored strategies that will affect journalists and the public. How B2Press works?