PR packages include press release writing, distribution via segmented media lists and news agencies, media monitoring and reporting processes.
Do you monitor the PR activities and news of your competitors? What do they say to the public? What is on the agenda in your industry? Find out now!
B2Press offers branded/advertorial content writing that is linked to a brand which allows costumers to get to know its products or services.
The Benelux Region, named for the initial syllables of its three member countries Belgium, the Netherlands and Luxembourg, was established to ensure political and economic cooperation between the 3 countries. You can promote your organization, company or initiative with the Benelux PR package in all of these countries that are very familiar with each other. The press release, prepared in Dutch and French by senior editors, is distributed to all journalists via segmented media lists. B2Press also distributes press releases via major news agencies; Belga and ANP (Algemeen Nederlands Persbureau). At the last stage, all of your media coverage are reported in detailed media coverage reports.
Decide on the PR package that meets your needs by examining the details below and fill out the request form immediately!
* Package prices do not include taxes.
B2Press - online PR service provides press communication services in more than 30 countries, including the entire Benelux region along with preparing the press releases in English, French and Dutch.
Benelux countries are experiencing the digitalization boom in recent years. One of the main drivers of this trend is the widespread use of social media. According to the "Total number of active social media users in Belgium, Luxembourg and the Netherlands from 2017 to 2019" report published by Statista, there were more than ten million active social media users in the Netherlands in 2019, while the number of active social media users in Luxembourg seems to be slightly above 350,000 (people). While the percentage of social media users in Luxembourg was 62 percent of the total population as of 2018, it is only two percent lower than the Netherlands and three percent lower than Belgium, which has the highest penetration rate of active social media users in the Benelux region. Besides, as of 2019, it is seen that the number of active social media users in Luxembourg increased while the total number of active social media users in Belgium and the Netherlands remained the same. This table also affects the preferred news sources channels.
Looking at the Netherlands mainly, it is noticeable that the population uses online media more often than TV or newspapers. Although print media is significantly larger than digital channels in the Netherlands, print newspaper revenues are expected to decline by more than seven percent annually by the end of 2020, up from over €670 million in 2018. One of the main reasons for such expectation is the rise of digital media. While only 6% of those aged 13-37 in the country use printed publications for access to news, it is seen that this rate is around 15% in the 50-64 age group. According to the Digital News Report 2020 prepared by the Reuters Institute for the study of Journalism, it draws attention that print newspapers in Belgium have decreased by 12% in the last five years. The fact that smartphones leave the computer behind as the preferred means of access to news for the first time proves the ease of access to information.
On the other hand, the mass paying for online news in the country is also substantial. According to the report, 11% of Walloons and 12% of Flemish in Belgium say they regularly pay for online news. When looking at the most trusted media channels in the country, RTBF Info stands out with 74%, followed by Le Soir with 69% and La Première with 67%. In the north of the country, VRT Nieuws comes first with 78%, Radio 1 with 75% and De Standaard with 74%. As a multicultural country, Luxembourg, on the other hand, has a wide media with its German, French, English and Portuguese publications in Luxembourg. According to a media survey conducted by the government of Luxembourg twice a year, the most followed publication by the population over the age of 15 is the RTL Group with 76.2%. The news site of this broadcast group called RTL.lu is also preferred by 47.4% of the population and with 244.000 visitors per week is considered (to be) as the leader of internet media.
Offering services within the scope of PR packages in more than 30 countries, B2Press writes and distributes press releases in French and Dutch in the Benelux region. B2Press helps brands increase their awareness in Belgium, the Netherlands and Luxembourg with press releases prepared by an experienced editorial team. So, what are the steps in the workflow of B2Press service?
“B2Press is a valuable business partner for a digital company. We can tailor the PR service we receive according to our needs, manage it in line with our other digital marketing activities and distribute our content to a large number of publishers. Many thanks to B2Press team for their close and professional follow-up.”
“Instead of paying monthly fees for a maximum of ten press releases a year, it is a brilliant idea to reach all the national media with an affordable fee per package. Besides, with its super fast service and excellent customer relations, B2Press turns into a great business partner. It was one of the most beautiful discoveries we made in 2019. Thank you for all the contributions, B2Press!”
“B2Press means a next-generation communication consultancy for us. Finding a partner to keep up with our own pace in the rapidly digitalizing business processes has made our marketing activities more compact and flexible in terms of public relations. Most importantly, B2Press works with "Pay as you go” model. Their expertise in providing an effective solution with different and flexible pricing models and the speed in the customer-agency relationship they establish, makes a significant contribution to the temporal and managerial efficiency in the marketing processes. The most important difference that distinguishes B2Press from its competitors is that they have a much better understanding of modern marketing and have built a new system."
“B2Press has been a very valuable business partner for us for the past year, which we have been working together on distributing press releases in order to increase awareness of our brand and industry. Particularly, their quick response to all of our questions and return to our demands in different fields has created an important value for us. In addition, we would like to thank our valuable stakeholder B2Press for not only doing agreed work but also for sharing the opportunities they encounter within their network that may be beneficial for us.”
“B2Press provides services with PR packages that are different from traditional PR agencies and which can be used when needed without having to pay a fixed monthly fee. Thanks to its service model, B2Press supports us as a part of our team. I would like to underline that B2Press is an effective partner especially for start-ups and initiatives that want to reach the media.”